A challenge many photographers face

One of the things Lisa enjoys most about writing for Fstoppers is exploring the questions that photographers often struggle to talk about openly.

Her latest article began with a message from a photographer who wanted to take their business seriously but felt deeply uncomfortable with the idea of marketing themselves.

It’s a feeling that resonates with more people than you might think.

Many creative people are happy to work hard, learn their craft and serve their clients brilliantly. What they don’t enjoy is talking about themselves, promoting their work or putting themselves out there.

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The article, titled “Dear Lisa: I Want to Go Pro, but Selling Myself Makes Me Feel Sick”, explores why this feeling is so common and offers some practical ways to think about marketing without feeling like you’re becoming somebody you’re not.

As wedding photographers, we understand this challenge well. Building a business isn’t just about taking great photographs, it’s also about finding a way to connect with people honestly and authentically.

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Read Lisa’s article

If that sounds familiar, or if you’re simply curious to read Lisa’s latest contribution to Fstoppers, you can find the article here:

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We’re incredibly proud to see Lisa continuing to contribute to one of the photography industry’s most respected publications and look forward to sharing more articles in the future.

If you’d like to read more of Lisa’s writing for Fstoppers, you can find her articles here.